KEY METRICS
APS country benchmark:
81.9 points
FANs% score benchmark:
89% or more
CRITICs% score benchmark:
9% or less
APS country average score:
64 points
MARKET LEADERS
RING BY KISSHT: PERSONAL LOAN leads with 88.7, followed by KISSHT: INSTANT PERSONAL LOANS at 86.9 and KREDITBEE: PERSONAL LOANS at 81.9. All three occupy the High-Performer Zone, indicating very high satisfaction and trust within the survey framework.
Personal lending apps therefore take all three leading positions in this surveyed group. Their placement makes the category a useful reference for studying customer experience, although the scores alone do not establish which features drive satisfaction.
RING BY KISSHT: PERSONAL LOAN
88.7 points
KISSHT: INSTANT PERSONAL LOANS
86.9 points
KREDITBEE: PERSONAL LOANS
81.9 points
MARKET OVERVIEW
India’s banking and fintech app survey reveals strong enthusiasm alongside a meaningful pocket of dissatisfaction. The APS from Cassuarina Labs analyzed 9999 valid responses across 20 apps, recording an average score of 64 out of 100. This places the surveyed apps collectively in the Solid Zone, associated with good reliability, user trust and mostly positive sentiment.
Survey results show that 71.1% of respondents fall within “Love It” (81–100), while 17.3% are “Frustrated” (0–20) and 2.1% are “Very disappointed” (21–40). The remaining 9.5% span “Disappointed” and “Like It” (41–80). The product challenge is clear: widespread enthusiasm can coexist with severe friction. Teams need to understand where experiences break down, even when positive sentiment dominates.
For teams targeting the survey’s stronger-performance benchmarks, the reference points are a score of 81.9, a FANS% metric of 89% and a CRITICS% metric of 9%. These are competitive targets, rather than country averages: improving overall satisfaction should go hand in hand with building advocacy and reducing negative experiences.
DOWNLOADS
App Metrics Dataset
Compare every app with detailed survey metrics: APS score, FANs%, CRITICs%, and user satisfaction distributions by score range (0–100) and satisfaction category—“Love It,” “Like It,” and “Disappointed.” Built for benchmarking performance across apps.
BANKING APP METRICS - INDIA - OCTOBER 2026 (exclusive content)
User Satisfaction Survey Dataset
Explore the full qualitative feedback for every app analyzed. Real user comments reveal the experiences, expectations, and frustrations behind the scores, helping you identify strengths and opportunities for improvement.
BANKING & FINTECH APPS USER SATISFACTION SURVEY - INDIA - App Pulse Score© (APS)