The October 2026 United Kingdom Banking & Fintech Apps User Satisfaction Survey used the methodology behind APS from Cassuarina Labs to translate qualitative user feedback into satisfaction categories and a numerical index.
Survey results show that 76.8% of respondents’ qualitative feedback fell into the “Love It” category, while 12.6% was classified as disappointed or frustrated. Derived from that qualitative feedback, the APS score of 71.6 out of 100 places REMITLY: SEND MONEY & TRANSFER in the Strong zone.
The comments highlight a clear tension: sending money often feels almost effortless, but unexpected checks or delivery delays can leave users uncertain about when their recipient will actually receive it.
PAIN POINTS AND STRONG POINTS, PRODUCT LESSON AND KEY TAKEAWAYS
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